Blog Post: The Who, What, Where, Why, and How of Jobing Social Media Solutions

Why?

Currently there is the richest talent pool in decades with fewer recruiting dollars and positions available.  How do you create a long term talent and recruitment pipeline as opposed to a flow through recruitment interface?

What?
Jobing Social Media Solutions allows you to leverage the experience and expertise of our in house Social Media Directors to hit the ground running.  It can take months, even years to understand your online identity, find your community and create an appropriately branded user interface.  There's enough subjectivity in social media… why not take out some of the guess work?

How?
Every company has a recruitment brand.  This is becoming increasingly influenced by your online identity.  Recruits are using the internet to find the most transparent, relevant information about your company.  Shouldn't some of that information come from you?

We have experience determining where you're company is already being discussed, how to find your company stakeholders and how to build a relevant, transparent and branded content stream.  There are five areas we focus on:

• Recruitment Social Media Assessment
• Account Creation Management
• Account Integration
• Social Media Training
• Account Promotion Strategy & Implementation

Who?
Jobing.com's internal Social Media Directors, Zach Hubbell and myself.  Our Social Media Experience in the business realm started with the creation of our own web community at http://www.pursuethepassion.com.  Our website and community were built on free public software and grass roots community efforts.  Through sites like facebook, wordpress, flickr, myspace, youtube and dozens of other free tools we built a business and community that would send 1,200 students out on informational interviews, spawn 2 cross country tours and brand ourselves as online media and generational recruitment experts.

Recently we used these experiences to transition into social media roles at Jobing. This has included a national twitter initiative with over 950 accounts and a cumulative following of over 35,000.  We've recently undertaken a similar initiative on flickr to ensure that the employment communities in our networks are taking shared experiences online and utilizing them to deepen relationships.

Where? 

To get more information and have either Brett or Zach contact you to assess your social media needs, please go to  http://houston.jobing.com/socialmedia and fill out the contact form.